Yuri Sung
Yuri Sung
성유리
성유리
Product Designer skilled in end-to-end UX/UI design, focused on simplifying complex workflows and improving usability through research-driven design. I have experience building and leading scalable design systems across teams, working across fintech, aviation, and e-commerce. I integrate Figma, Claude Code and Design into my design workflow to work faster and think more deeply about the problems that matter most.
Product Designer skilled in end-to-end UX/UI design, focused on simplifying complex workflows and improving usability through research-driven design. I have experience building and leading scalable design systems across teams, working across fintech, aviation, and e-commerce. I integrate Figma, Claude Code and Design into my design workflow to work faster and think more deeply about the problems that matter most.
(Professional Experience)
(Professional Experience)
Jun. 2025 - Present
UI/UX Designer
(
)
Arendal, Norway
Jun. 2025 - Present
UI/UX Designer
(
)
Norse Atlantic Airways
Arendal, Norway
Led the end-to-end design of Fløy, a crew operations app rolled out to all Norse airborne personnel, translating crew research and operational insights into scalable solutions that improved clarity and usability. Also drove web optimization through A/B testing and SEO-focused design, delivering 5%+ RPV uplifts on key booking flows. Currently redefining Norse’s token-based design system across web, app, and internal tools, while introducing more efficient design workflows and AI-assisted prototyping.
Oct. 2018 - Oct. 2022
Contract Product Designer
LEVIT and Sweep
Seoul, South Korea
Joined a startup as a Product Designer, contributing to the design foundation of a mobile e-commerce app with approximately 3.1M MAU and 1.5M DAU. Also collaborated on an early-stage cloud-based SaaS platform for e-commerce sellers, leading UX/UI design, establishing foundational design system patterns, and improving usability based on real-world order management workflows.
Oct. 2018 - Oct. 2022
4years +
UI Designer
(
)
Tokyo, Japan
Oct. 2018 - Oct. 2022
UI Designer
(
)
LINE and Yahoo Japan Corporation
Tokyo, Japan
Worked within the Financial Design team at LINE and Yahoo, designing financial products including FX trading, stock investment, and CFD platforms for an ecosystem serving 320M+ users. Focused on simplifying complex, high-frequency trading workflows through intuitive interaction design and scalable information architecture, contributing to LINE Securities reaching 310K accounts in its first year and #1 smartphone usability among investors in their 20s. Also helped expand a shared Figma-based design system during a major design tool migration.
Jul. 2017 - Jan. 2018
6month +
UI Designer
(
)
Seoul Information Design Lab
Seoul, South Korea
Jul. 2017 - Jan. 2018
UI Designer
(
)
Seoul Information Design Lab
Seoul, South Korea
Redesigned the Smart Healthcare Pal app, improving data visualization to help users efficiently track wellness via a smartwatch-linked platform. Contributed to UX improvements that made complex health data more accessible and actionable.
Mar.2015 - Jul. 2015
4month
UX Design Intern
Seoul, South Korea
Mar.2015 - Jul. 2015
UX Design Intern
Dillussion
Seoul, South Korea
Assisted in designing and visualizing interactive media exhibitions at Dilution, collaborating with senior designers to ensure seamless user experiences.
(Education)
(Education)
Sep. 2022 - Feb. 2025
Master of Arts in Visual Communication Design
(
)
Seoul National University
South Korea
Graduated with high academic distinction (GPA 4.24/4.3) and conducted UX research on information-seeking behavior, proposing a curated travel content app validated through user testing. Worked as a freelance product designer for campus-based startups, designing mobile and PC apps for millions of users and visualizing complex user flows.
Sep. 2022 - Feb. 2025
Master of Arts in Visual Communication Design
(
)
Seoul National University
South Korea
Graduated with high academic distinction (GPA 4.24/4.3) and conducted UX research on information-seeking behavior, proposing a curated travel content app validated through user testing. Worked as a freelance product designer for campus-based startups, designing mobile and PC apps for millions of users and visualizing complex user flows.
Sep. 2023 - Dec. 2023
Exchange Studies in Collaborative and Industrial Design
(
)
Aalto University
Finland
Completed courses in service design and emerging technologies, creating high-fidelity prototypes under mentorship from industry designers. Collaborated with international teams and supported Korean startups at Slush Helsinki 2023, gaining hands-on experience translating insights into practical design solutions.
Sep. 2023 - Dec. 2023
Exchange Studies in Collaborative and Industrial Design
(
)
Aalto University
Finland
Completed courses in service design and emerging technologies, creating high-fidelity prototypes under mentorship from industry designers. Collaborated with international teams and supported Korean startups at Slush Helsinki 2023, gaining hands-on experience translating insights into practical design solutions.
Mar. 2012 - Feb. 2017
Bachelor of Arts in Digital Media Design
(
)
Hongik University
South Korea
Received seven academic scholarships. Gained a solid foundation in digital media and user-centered design through courses.
Mar. 2012 - Feb. 2017
Bachelor of Arts in Digital Media Design
(
)
Hongik University
South Korea
Received seven academic scholarships. Gained a solid foundation in digital media and user-centered design through courses.
Oslo, Norway
© Yuri Sung 2026
Oslo, Norway
© Yuri Sung 2026
